The sales of sales are very difficult and need to pay a lot of effort to get back. The following is the home telephone marketing story I organized. Let's take a look. The sales example dialogue (from WeChat platform Sale51) 1 Customer: What brand are you? The shopping guide: This is XX furniture, one of the top ten furniture brands in China, must you know? (Ordinary shopping guide will answer directly: xx furniture) 2 Customer: Where is it produced? Ter guide: XX Furniture Furniture Manufacturing Co., Ltd., one of the largest domestic European furniture production companies, is Xingyi in Guizhou. (Ordinary shopping guide will answer directly: Guizhou Province) 3 Customer: Is your product environmental protection? The shopping guide: This is the product produced by the top furniture companies in China. Please see the latest certificates here (ordinary shopping guide answered: environmentally friendly) 4 Customer: Your after -sales service how about it? The shopping guide: The reason why our sales are at the forefront of the country not only our products, but also because of our excellent after -sales service (Ordinary shopping guide will answer: After -sales service, you can rest assured that there must be no problem. ) 5 Customers: Why is the product so expensive? The shopping guide: Only the best quality can you sell the most expensive price, do you say? It is because it is expensive and it is very cheap because it is better to buy one product or buy the wrong three products. In fact, I hope that you can buy the best quality at the lowest price, but I have never found any company to use it to use it The lowest price provides the highest quality products and services. It seems that you can say that you can't sell the price of Santana. If you spend a little less money to buy a product with bad quality, but you will invest more? (Ordinary shopping guide will answer: This price is very cheap) 6 Customer: Is this set of furniture suitable for me? The shopping guide: Only those who are like you are only a big brand of first -class quality of our quality. Successful people have chosen CITIC Furniture and look at 99%of customers who are satisfied with our after -sales inspection, so I believe you will be satisfied with this true good brand? (Normal shopping guide Answer: Absolutely suitable) If the furniture sales skills of excellent shopping guides 1 "price decomposition" transaction method The furniture and his expected price is 6,000 yuan. At this time, you need to calculate the price difference. The price difference is 2,000 yuan Once the problem of the price difference payment is no longer 8,000 yuan, it is 2000 yuan. The service life of the set of products is at least 10 years. Customer: Almost, It shopping guide: Okay now we divide 2000 in 10 years, then you only need to invest 200 yuan per year. R r r r r r Customer: Yes The shopping guide: In this way, you only need to invest in more than 16 yuan per month after decomposition (pause) Mr. Wang. You calculate how much do you need to invest more every day Customer: Yes 5 Corner (Remember this answer, it is best to let customers say that in the end, your customers will feel that it is ridiculous to argue with you every day) Sweedone: gentleman, you feel that you feel that you feel You can have such a set of furniture that you like to be happy and happy to bring happiness and happiness to your family. N shopping guide: Sir, have you bought anything the cheapest and best quality and best thing? Customer: Haha, of course, no The shopping guide: Mr., will you feel a penny and one penny? It makes sense Customer: Yes, it makes sense (This is the greatest truth between trading and sale. Customers who almost agree with you are right) This: Mr. Our price is fair, I may not have the lowest price for you, and you don't necessarily want the lowest price, but I can give you the most valuable transaction conditions in similar products in the market at present customers : Oh? The shopping guide: Sometimes the price -oriented purchase of furniture is not exactly the correct investment. If you lose a little money, you will invest too little Because the products you buy are likely to be unable to bring you expected satisfaction, what do you think? 3 "Other houses may be cheaper" transaction method The shopping guide: The price of other houses may really be better than us than us In fact, I hope that you can buy the highest quality at the lowest price like you, but I but I have never found that any company can provide the highest quality products and the best service at the lowest price Is it like this? Customer: Of course The shopping guide: It is reasonable to buy our products and services based on this price based on your years. Which one of your long -term happiness do you want to sacrifice whether the quality of the product or good service 4 Assume that the transaction method "When you booked today, when do you want us to deliver? " " Mr. You are now sure that we should still have spot in our warehouse " " Mr. I can use the product for you as soon as possible. " 5 Select the transaction method "Sir, do you want us to deliver the goods for you or you pick up the goods?" "Mr. I will open an order for you now or wait for a while" n "Mr. You plan to determine this set" 6 Opportunity transaction method "Mr. Mr. During the last three days, you will confirm it now" "Mr. Mr. There are only two sets of this special offer. I suggest you set it now. " " Mr. Mr. can be given a gift worth 900 yuan if you are determined now. R n 7 bold transaction method "Mr. you have to choose such a large brand of high -quality products, right now? Good product opportunities are rare and make sure. " " Mr. Mr. this set of furniture is selling more than a dozen sets this month. The shopping guide: Mr. Xing, how do you think this set of furniture Customer: OK The shopping guide: Do you want to own it Customer: you can test Shopping guide: When do you plan to start using such a good product 9 Overlord Transaction Law The customer agrees that your product can be accepted in price but you still can't make it. At that time, he will always say "I want to test and filter for a few days and talk about it." This method will be very useful at this time This when this customer you already know is very familiar. A good sales order. When the customer came to the store to see the product again, I talked to you for a while and asked him to sit down and then hand over the sales order you filled in advance. Said him: "If you see if you have any questions, please sign it." It, you need to pay attention to you, do n’t speak calmly as you look at the customer when you see you. Encourage the customer will carefully see the sales list you have filled in for him and will tell you his true thoughts. Maybe he will write his name with the pen you hand to him. Surgery customers and can also catch the customer's true intention.
The sales of sales are very difficult and need to pay a lot of effort to get back. The following is the home telephone marketing story I organized. Let's take a look.
The sales example dialogue (from WeChat platform Sale51)
1 Customer: What brand are you?
The shopping guide: This is XX furniture, one of the top ten furniture brands in China, must you know?
(Ordinary shopping guide will answer directly: xx furniture)
2 Customer: Where is it produced?
Ter guide: XX Furniture Furniture Manufacturing Co., Ltd., one of the largest domestic European furniture production companies, is Xingyi in Guizhou.
(Ordinary shopping guide will answer directly: Guizhou Province)
3 Customer: Is your product environmental protection?
The shopping guide: This is the product produced by the top furniture companies in China. Please see the latest certificates here
(ordinary shopping guide answered: environmentally friendly)
4 Customer: Your after -sales service how about it?
The shopping guide: The reason why our sales are at the forefront of the country not only our products, but also because of our excellent after -sales service
(Ordinary shopping guide will answer: After -sales service, you can rest assured that there must be no problem. )
5 Customers: Why is the product so expensive?
The shopping guide: Only the best quality can you sell the most expensive price, do you say? It is because it is expensive and it is very cheap because it is better to buy one product or buy the wrong three products. In fact, I hope that you can buy the best quality at the lowest price, but I have never found any company to use it to use it The lowest price provides the highest quality products and services. It seems that you can say that you can't sell the price of Santana. If you spend a little less money to buy a product with bad quality, but you will invest more?
(Ordinary shopping guide will answer: This price is very cheap)
6 Customer: Is this set of furniture suitable for me?
The shopping guide: Only those who are like you are only a big brand of first -class quality of our quality. Successful people have chosen CITIC Furniture and look at 99%of customers who are satisfied with our after -sales inspection, so I believe you will be satisfied with this true good brand?
(Normal shopping guide Answer: Absolutely suitable)
If the furniture sales skills of excellent shopping guides
1 "price decomposition" transaction method
The furniture and his expected price is 6,000 yuan. At this time, you need to calculate the price difference. The price difference is 2,000 yuan Once the problem of the price difference payment is no longer 8,000 yuan, it is 2000 yuan. The service life of the set of products is at least 10 years.
Customer: Almost,
It shopping guide: Okay now we divide 2000 in 10 years, then you only need to invest 200 yuan per year. R r r r r r
Customer: Yes
The shopping guide: In this way, you only need to invest in more than 16 yuan per month after decomposition (pause) Mr. Wang. You calculate how much do you need to invest more every day
Customer: Yes 5 Corner
(Remember this answer, it is best to let customers say that in the end, your customers will feel that it is ridiculous to argue with you every day)
Sweedone: gentleman, you feel that you feel that you feel You can have such a set of furniture that you like to be happy and happy to bring happiness and happiness to your family. N shopping guide: Sir, have you bought anything the cheapest and best quality and best thing?
Customer: Haha, of course, no
The shopping guide: Mr., will you feel a penny and one penny? It makes sense
Customer: Yes, it makes sense
(This is the greatest truth between trading and sale. Customers who almost agree with you are right)
This: Mr. Our price is fair, I may not have the lowest price for you, and you don't necessarily want the lowest price, but I can give you the most valuable transaction conditions in similar products in the market at present
customers : Oh?
The shopping guide: Sometimes the price -oriented purchase of furniture is not exactly the correct investment. If you lose a little money, you will invest too little Because the products you buy are likely to be unable to bring you expected satisfaction, what do you think?
3 "Other houses may be cheaper" transaction method
The shopping guide: The price of other houses may really be better than us than us In fact, I hope that you can buy the highest quality at the lowest price like you, but I
but I have never found that any company can provide the highest quality products and the best service at the lowest price Is it like this?
Customer: Of course
The shopping guide: It is reasonable to buy our products and services based on this price based on your years. Which one of your long -term happiness do you want to sacrifice whether the quality of the product or good service
4 Assume that the transaction method
"When you booked today, when do you want us to deliver? "
" Mr. You are now sure that we should still have spot in our warehouse "
" Mr. I can use the product for you as soon as possible. "
5 Select the transaction method
"Sir, do you want us to deliver the goods for you or you pick up the goods?"
"Mr. I will open an order for you now or wait for a while"
n "Mr. You plan to determine this set"
6 Opportunity transaction method
"Mr. Mr. During the last three days, you will confirm it now"
"Mr. Mr. There are only two sets of this special offer. I suggest you set it now. "
" Mr. Mr. can be given a gift worth 900 yuan if you are determined now. R n 7 bold transaction method
"Mr. you have to choose such a large brand of high -quality products, right now? Good product opportunities are rare and make sure. "
" Mr. Mr. this set of furniture is selling more than a dozen sets this month.
The shopping guide: Mr. Xing, how do you think this set of furniture
Customer: OK
The shopping guide: Do you want to own it
Customer: you can test
Shopping guide: When do you plan to start using such a good product
9 Overlord Transaction Law
The customer agrees that your product can be accepted in price but you still can't make it. At that time, he will always say "I want to test and filter for a few days and talk about it." This method will be very useful at this time
This when this customer you already know is very familiar. A good sales order. When the customer came to the store to see the product again, I talked to you for a while and asked him to sit down and then hand over the sales order you filled in advance. Said him: "If you see if you have any questions, please sign it."
It, you need to pay attention to you, do n’t speak calmly as you look at the customer when you see you. Encourage the customer will carefully see the sales list you have filled in for him and will tell you his true thoughts. Maybe he will write his name with the pen you hand to him. Surgery customers and can also catch the customer's true intention.